OPUS


Von der klassischen Retail Bank zur Erlebnisbank im Wandel der Zeit

From the classic retail bank to the experience bank in the change of time

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Metadaten
Author:Markus Wallner
URN:urn:nbn:de:bsz:mit1-opus-49607
Document Type:Master's Thesis
Language:German
Year of Completion:2014
Publishing Institution:Hochschule Mittweida
Release Date:2015/03/23
GND Keyword:Finanzdienstleistung; Kundenbindung
Institutes:04 Wirtschaftswissenschaften
Access Rights:Frei zugänglich
Licence (German):License LogoEs gilt das UrhG

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